MORO GROUP reflects a journey of entrepreneurship, innovation, and growth — from a single retail outlet in Bengaluru in 2017 to an expanding portfolio of customer-focused businesses.
The name MORO is rooted in the founder's traditional family name, “Moron”. It stands as an enduring tribute to family heritage, individual character, and an uncompromising work ethic.
In translating this ancestral identity into a forward-looking corporate group, MORO represents the ambition to construct a lasting business legacy — one that blends time-tested integrity and personal accountability with contemporary business practices and customer-first value creation.
A step-by-step evolution shaped by hands-on retail beginnings, opportunistic expansion, and deep customer understanding.
Muhammed Naheem TT embarks on his entrepreneurial journey by opening a dedicated mobile accessories retail outlet in BTM Layout, Bengaluru. Grounded in direct customer interaction and quality service, this establishment laid the bedrock of the group.
Leveraging operational learnings and consumer market insights, the group broadened its horizons by establishing a bakery and café in Kammanahalli, Bengaluru — creating the initial groundwork for its culinary hospitality branch.
Strengthened tech retail capabilities by expanding mobile and laptop accessories procurement and formalizing structured, professional device repair operations under the emerging CELL FIX brand ethos.
Today, MORO GROUP oversees a network of 11 CELL FIX technology outlets across Bengaluru and is actively associated with ROLLBAE, a specialized Turkish café venture co-founded by Muhammed Naheem TT and Fayis Nadukandi.
Articulating the strategic intent and operational discipline that guide our current ventures and future expansions.
“To build a lasting business group by developing trusted brands, exploring new opportunities and creating meaningful value across industries.”
“To grow customer-focused businesses through consistent service, strong brand identities, entrepreneurial thinking and lasting relationships.”
Authentic leadership built on hands-on entrepreneurial execution, collaborative partnerships, and enduring accountability.
The driving force behind MORO GROUP's founding in 2017. Naheem began his retail career in BTM Layout, Bengaluru, and has steered the organization's growth into device servicing and culinary hospitality with consistent discipline.
Co-founder of the ROLLBAE Turkish café brand alongside Muhammed Naheem TT. Fayis leads menu innovation, culinary standards, and guest experience, bringing authentic recipes to Bengaluru's café scene.